Don’t just speculate. Design it.

This four-part seminar, held Wednesday evenings from February 15 to March 8, will give you the tools you need to cut through ambiguity and move forward with confidence. Vance MacEwen, co-founder of Greatest Possible Good, delivers interactive workshops taking you through the design thinking process.

Join to learn in real time:

• What design thinking is and how you can use it to build what your customers actually want, not just what you think they want
• Practice customer interviews, collaborative research synthesis, rapid prototyping, and user testing in a fun, low-stakes way before carrying it out for your own venture
• Check in with your instructor with free one-on-ones as you apply your new tools

When you are done with the program, you will have a powerful new toolkit setting you apart from your competition and giving you a greater measure of certainty.